{"id":37946,"date":"2023-06-02T09:00:33","date_gmt":"2023-06-02T09:00:33","guid":{"rendered":"https:\/\/agatajapan.com\/no-category-1\/%e6%b1%9f%e6%88%b8%e3%81%b9%e3%81%a3%e7%94%b2%e3%81%ae%e4%bc%9d%e7%b5%b1%e6%8a%80%e8%a1%93%e3%82%92%e7%b9%8b%e3%81%8e%e3%80%81%e3%81%95%e3%82%89%e3%81%ab%e6%b1%9f%e6%88%b8%e6%9d%b1%e4%ba%ac%e3%81%ae"},"modified":"2023-06-02T09:00:33","modified_gmt":"2023-06-02T09:00:33","slug":"%e6%b1%9f%e6%88%b8%e3%81%b9%e3%81%a3%e7%94%b2%e3%81%ae%e4%bc%9d%e7%b5%b1%e6%8a%80%e8%a1%93%e3%82%92%e7%b9%8b%e3%81%8e%e3%80%81%e3%81%95%e3%82%89%e3%81%ab%e6%b1%9f%e6%88%b8%e6%9d%b1%e4%ba%ac%e3%81%ae","status":"publish","type":"post","link":"https:\/\/agatajapan.com\/en\/column-en\/%e6%b1%9f%e6%88%b8%e3%81%b9%e3%81%a3%e7%94%b2%e3%81%ae%e4%bc%9d%e7%b5%b1%e6%8a%80%e8%a1%93%e3%82%92%e7%b9%8b%e3%81%8e%e3%80%81%e3%81%95%e3%82%89%e3%81%ab%e6%b1%9f%e6%88%b8%e6%9d%b1%e4%ba%ac%e3%81%ae","title":{"rendered":"Interview with Kotaro Ishikawa of Ishikawa Tortoiseshell Works, a company that connects traditional Edo tortoiseshell techniques and further promotes the Edo Tokyo brand <Part 2>."},"content":{"rendered":"<p><a href=\"https:\/\/agatajapan.com\/tokyo\/area\/%e4%b8%a1%e5%9b%bd%e3%83%bb%e4%ba%80%e6%88%b8\">Ryogoku\/Kameido<\/a><a href=\"https:\/\/agatajapan.com\/tokyo\/tag\/%e4%bc%9d%e7%b5%b1%e5%b7%a5%e8%8a%b8\">traditional craft<\/a><a href=\"https:\/\/agatajapan.com\/tokyo\/tag\/%e9%bc%88%e7%94%b2\">tortoiseshell (of the hawksbill turtle)<\/a><\/p>\n<p><span style=\"font-weight: 400;\">Edo Tortoiseshell&#8221; is a beautiful pattern created by pasting together the shells of the taimai (Todo-fish) using only water, heat, and pressure. Overcoming the crisis of not being able to obtain raw materials due to the Washington Convention, the company is making daily efforts to keep the traditional technique alive in the future. Masakatsu Hayashi, representative of Starmark Corporation, which operates &#8220;agataJapan tokyo,&#8221; interviewed Kotaro Ishikawa, the seventh generation of the company.<\/span><\/p>\n<h3>Tortoiseshell watch bands, long-lasting and repairable even when broken.<\/h3>\n<p><span style=\"font-weight: 400;\">Hayashi: Now, let&#8217;s continue to ask about the watch manufacturing process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mr. Ishikawa: After the tensioning process, the watch band is cut to size, heated to soften it, and bent in a mold to form a shape, then the &#8220;polishing&#8221; process begins. The bottom part, which was bent earlier, is not shiny at all, so we polish it beautifully by hand. This finally completes the watch band made of tortoiseshell. Here is the actual product.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mr. Ishikawa: It looks like a single piece of tortoiseshell pattern, but as I explained earlier, it is actually made by laminating the patterns on the top and bottom while matching them. This thickness is also made by laminating. Even if this watch band is broken, it can be put back together by laminating the tortoiseshell fabric again. Tortoiseshell is actually a special material that can be repaired. For more details<\/span><a href=\"https:\/\/edo-bekkoya.com\/\"><span style=\"font-weight: 400;\">Our Home Page<\/span><\/a><span style=\"font-weight: 400;\">Please refer to the following page for an easy-to-understand explanation.<\/span><\/p>\n<p><a href=\"https:\/\/edo-bekkoya.com\/\"><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Hayashi: What is the maximum thickness of the laminates?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mr. Ishikawa: We have tried several times, but generally 20 mm is the limit of thickness generally considered. If we make it thicker than that, the heat from the steel plate will not reach it, making it difficult to laminate the contents.<\/span><span style=\"font-weight: 400;\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hayashi: How thick is the thickest and how far is it?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mr. Ishikawa: We didn&#8217;t make it, but from what I have seen so far, it was about 20 cm thick. I think they were sandwiched together over and over again, but I honestly don&#8217;t know how much they were made of.<\/span><span style=\"font-weight: 400;\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Forest:<\/span><span style=\"font-weight: 400;\">Many people did not know that tortoiseshell can be used while making repairs. It seems to me that people will be able to reaffirm their recognition that tortoiseshell is something that can stay with them for a long time.<\/span><\/p>\n<h3>What are the features and prices of tortoiseshell products?<\/h3>\n<p><span style=\"font-weight: 400;\">How much do tortoiseshell products cost?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mr. Ishikawa: Thank you very much. The watch we are introducing here sells for 165,000 yen.<\/span><span style=\"font-weight: 400;\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, can I bring in my own watch and have a band made to fit it?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mr. Ishikawa: Of course. We can also make watch bands in your original width and thickness.<\/span><span style=\"font-weight: 400;\"><\/span><\/p>\n<\/p>\n<p><span style=\"font-weight: 400;\">Mr. Ishikawa:<\/span><span style=\"font-weight: 400;\">Yes. Somehow.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I think you will enjoy various approaches.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ms. Ishikawa: I think you will enjoy the one-of-a-kind pattern in the world.<\/span><\/p>\n<h3>Taking over a long-established business<\/h3>\n<p><span style=\"font-weight: 400;\">Hayashi: Please tell us about yourself, Mr. Ishikawa. Did you feel any pressure to take over a long-established business?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mr. Ishikawa: I have lived a free-spirited life without any pressure until I became an adult. I started my career as an office worker, and my father (Mr. Hideo, the previous owner of the company) was also involved in the tortoiseshell industry. My father (=Hideo, the previous generation, the only skilled craftsman in the tortoiseshell industry, who was also selected as a &#8220;Contemporary Master Craftsman&#8221;) was also involved in the tortoiseshell industry, so his presence is significant. I am not under any pressure, but now I feel more pressure from my father&#8217;s presence.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You say that as you approach your father&#8217;s age and understand what your predecessor had in mind, you feel more greatness. Do you want your own children to succeed you?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At the moment, I don&#8217;t have any at all. Of course it would be nice if they like it and want to take over, but I don&#8217;t really think that my children should take over. If there is a third person who has the skills, likes the work, and wants to make a living from it, then I think it would be okay for that person to take over.<\/span><\/p>\n<h3>We want to promote the Edo Tokyo brand.<\/h3>\n<p><span style=\"font-weight: 400;\">What does Mr. Ishikawa think of the brand as an Edo-Tokyo store?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mr. Ishikawa: We are rooted in the culture of Edo\/Tokyo and have been able to continue for seven generations. As the saying goes, &#8220;On-roku chishin,&#8221; or &#8220;learning from the past,&#8221; I believe that it is only by understanding the old that we can learn about the new. I feel that branding is possible only when we can see the past history and the future when we talk about what Edo\/Tokyo is all about. Therefore, I believe that the most important point when talking about branding is the phrase &#8220;learning from the past.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I imagine finding something new in the history and having it continue as a brand. Please introduce the Edo Tokyo Brand Association.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Despite the fact that the culture of &#8220;Edo Tokyo&#8221; has a history of more than 400 years since the founding of Edo, there was a concern that it was not being widely communicated due in part to weak communication and a lack of successors. Therefore, the Edo Tokyo Brand Association was established in July 2021 to promote inheritance and innovation, and to engage in PR and other activities. I am also involved in this association as a board member. We believe that all the existing vertical cultures in different industries, such as the tortoiseshell and buckwheat noodle industries, are all part of the same culture called &#8220;Edo-Tokyo. We imagine that the &#8220;Edo Tokyo Brand Association&#8221; exists at the center where technology, crafts, culture, and industry overlap. The strength of this association is that it is organized in a cross-sectional manner.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Finally, is there anything you would like to share with us, Mr. Ishikawa?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From now on, people from various industries involved in the Edo Tokyo Brand Association will be able to view this distribution (&#8220;Edo Tokyo Brand Tour&#8221; video list is<\/span><a href=\"https:\/\/youtube.com\/playlist?list=PLaLFB5Y54V5w6Rrmrhy8w8a05hymJAn-1\"><span style=\"font-weight: 400;\">this way (direction close to the speaker or towards the speaker)<\/span><\/a><span style=\"font-weight: 400;\">We are pleased to announce that we are participating in the &#8220;The Lifestyle of the World&#8221; (Lifestyle of the World). We hope that you will find this newsletter useful as a lifestyle inspiration.<\/span><\/p>\n<p><a href=\"https:\/\/youtube.com\/playlist?list=PLaLFB5Y54V5w6Rrmrhy8w8a05hymJAn-1\"><\/a><\/p>\n<p><span style=\"font-weight: 400;\">We have received support from the Tokyo Metropolitan Government for the projects of the Edo Tokyo Brand Association. The Tokyo Metropolitan Government is also working on the &#8220;Edo Tokyo Kirari Project,&#8221; and we, the Tokyo Metropolitan Government and the private sector, will continue to work together to promote the project. If you are interested in this project, please contact us at<\/span><a href=\"https:\/\/edotokyokirari.jp\/\"><span style=\"font-weight: 400;\">Edo-Tokyo Kirari Project<\/span><\/a><span style=\"font-weight: 400;\">I hope you will also check out the<\/span><\/p>\n<p><a href=\"https:\/\/edotokyokirari.jp\/\"><\/a><\/p>\n<p><span style=\"font-weight: 400;\">We interviewed Mr. Kotaro Ishikawa of &#8220;Ishikawa Tortoiseshell Factory&#8221; for the first and second parts of this report. Mr. Ishikawa overcame the shortage of raw materials through his own dynamism. He is continuing his efforts to promote not only Edo tortoiseshell but also the Edo Tokyo brand.<\/span><\/p>\n<p>*If you would like to see this dialogue on video.<span style=\"text-decoration: underline;\"><span style=\"color: #0000ff;\"><a href=\"https:\/\/www.youtube.com\/watch?v=e1TRjiOzA1A\" style=\"color: #0000ff; text-decoration: underline;\">here (place close to the speaker or where the speaker is)<\/a><\/span><\/span><\/p>\n<p><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/334003741_216370960864463_8085911997864365125_n-1.jpg\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!--<img decoding=\"async\" alt=\"\" src=\"http:\/\/agatajapan.com\/tokyo\/wp-content\/uploads\/2023\/06\/%E2%98%85030-1.png\">--><!-- \n\n<h1>\u6c5f\u6238\u3079\u3063\u7532\u306e\u4f1d\u7d71\u6280\u8853\u3092\u7e4b\u304e\u3001\u3055\u3089\u306b\u6c5f\u6238\u6771\u4eac\u306e\u30d6\u30e9\u30f3\u30c9\u3092\u767a\u4fe1\u3059\u308b\u300c\u77f3\u5ddd\u3079\u3063\u7532\u88fd\u4f5c\u6240\u300d\u77f3\u5ddd\u6d69\u592a\u90ce\u3055\u3093\u306b\u805e\u304f\uff1c\u5f8c\u7de8\uff1e<\/h1>\n\n --><\/p>\n","protected":false},"excerpt":{"rendered":"Ryogoku\/Kameidotraditional crafttortoiseshell (of the hawksbill turtle) Edo Tortoiseshell&#8221; is a beautiful pattern created by pasting together the shells of the taimai (Todo-fish) using only water, heat, and pressure. Overcoming the crisis of not being able to obtain raw materials due to the Washington Convention, the company is making daily efforts to keep the traditional technique alive in the future. Masakatsu Hayashi, representative of Starmark Corporation, which operates &#8220;agataJapan tokyo,&#8221; interviewed Kotaro Ishikawa, the seventh generation of the company. Tortoiseshell watch bands, long-lasting and repairable even when broken. Hayashi: Now, let&#8217;s continue to ask about the watch manufacturing process. Mr. Ishikawa: After the tensioning process, the watch band is cut to [&hellip;]","protected":false},"author":1,"featured_media":33005,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4040,4044,4020,4051],"tags":[4174,4249,4265,4347,4532,4596],"area":[3991,4094],"class_list":["post-37946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-shinise-en","category-timeless-essentials-en","category-column-en","category-interview-with-a-shinise-proprietor-en","tag-traditional-crafts-en","tag-ryogoku-kameido-en","tag-long-established-shop-interviews-en","tag-sumida-ward-en","tag-bekko-en","tag-ishikawa-bekko-seisakusho-en","area-tokyo-en","area-sumida-ward-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts\/37946","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/comments?post=37946"}],"version-history":[{"count":0,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts\/37946\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/media\/33005"}],"wp:attachment":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/media?parent=37946"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/categories?post=37946"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/tags?post=37946"},{"taxonomy":"area","embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/area?post=37946"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}