{"id":43960,"date":"2025-12-28T21:05:20","date_gmt":"2025-12-28T12:05:20","guid":{"rendered":"https:\/\/agatajapan.com?p=43960"},"modified":"2026-01-21T17:59:53","modified_gmt":"2026-01-21T08:59:53","slug":"kikusudo-isetatsu-yanaka-honten-en","status":"publish","type":"post","link":"https:\/\/agatajapan.com\/en\/shinise-en\/kikusudo-isetatsu-yanaka-honten-en","title":{"rendered":"Kikujuudo Isetatsu Yanaka Main Store"},"content":{"rendered":"\n<p>Founded in Genji 1 (1864)<\/p>\n\t<div class=\"ark-block-slider -media\" data-direction=\"horizontal\" data-option=\"{isAuto:1,isLoop:1,isCenter:1,showArrow:1,showThumb:1,effect:slide,direction:horizontal,speed:1000,delay:4000,slideNumPC:1,slideNumSP:1,spacePC:4,spaceSP:0,pagination:bullets,isClickable:0,isDynamic:0}\">\n\t\t<div class=\"ark-block-slider__inner swiper -main\">\n\t\t\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\n\t\t<div class=\"ark-block-slider__slide swiper-slide\">\n\t\t\t<div class=\"ark-block-slider__media\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A2986-1.webp\" width=\"1125\" height=\"750\" class=\"ark-block-slider__img arkb-obf-cover wp-image-40888\" alt=\"\" decording=\"async\">\t\t\t<\/div>\n\t\t<\/div>\n\t\n\n\t\t<div class=\"ark-block-slider__slide swiper-slide\">\n\t\t\t<div class=\"ark-block-slider__media\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A3008-1.webp\" width=\"1125\" height=\"750\" class=\"ark-block-slider__img arkb-obf-cover wp-image-40890\" alt=\"\" decording=\"async\">\t\t\t<\/div>\n\t\t<\/div>\n\t\n\n\t\t<div class=\"ark-block-slider__slide swiper-slide\">\n\t\t\t<div class=\"ark-block-slider__media\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A2998-1.webp\" width=\"1125\" height=\"750\" class=\"ark-block-slider__img arkb-obf-cover wp-image-40892\" alt=\"\" decording=\"async\">\t\t\t<\/div>\n\t\t<\/div>\n\t\n\n\t\t<div class=\"ark-block-slider__slide swiper-slide\">\n\t\t\t<div class=\"ark-block-slider__media\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A3018-1.webp\" width=\"1125\" height=\"750\" class=\"ark-block-slider__img arkb-obf-cover wp-image-40894\" alt=\"\" decording=\"async\">\t\t\t<\/div>\n\t\t<\/div>\n\t\n\t\t\t<\/div>\n\t\t\t<div class=\"swiper-pagination\"><\/div>\t\t<div class=\"swiper-button-prev ark-block-slider__nav -prev\" tabIndex=\"0\" role=\"button\" aria-label=\"Previous slide\">\n\t\t\t\t<svg x=\"0px\" y=\"0px\" viewBox=\"0 0 24 24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" role=\"img\" aria-hidden=\"true\" focusable=\"false\">\n\t\t<path d=\"M16.4,2.6l-0.8-0.7c-0.2-0.2-0.5-0.2-0.7,0l-8.7,9.7c-0.2,0.2-0.2,0.5,0,0.7l8.7,9.7c0.2,0.2,0.5,0.2,0.7,0l0.8-0.7 c0.2-0.2,0.2-0.5,0-0.7l-7.7-8.3c-0.2-0.2-0.2-0.5,0-0.7l7.7-8.3C16.6,3.1,16.6,2.8,16.4,2.6z\"\/>\n\t<\/svg>\n\t\t<\/div>\n\t\t<div class=\"swiper-button-next ark-block-slider__nav -next\" tabIndex=\"0\" role=\"button\" aria-label=\"Next slide\">\n\t\t\t\t<svg x=\"0px\" y=\"0px\" viewBox=\"0 0 24 24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" role=\"img\" aria-hidden=\"true\" focusable=\"false\">\n\t\t<path d=\"M7.9,21.4l0.8,0.7c0.2,0.2,0.5,0.2,0.7,0l8.7-9.7c0.2-0.2,0.2-0.5,0-0.7L9.4,2c-0.2-0.2-0.5-0.2-0.7,0L7.9,2.6 c-0.2,0.2-0.2,0.5,0,0.7l7.7,8.3c0.2,0.2,0.2,0.5,0,0.7l-7.7,8.3C7.7,20.9,7.7,21.2,7.9,21.4z\"\/>\n\t<\/svg>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<div class=\"swiper -thumb\"><div class=\"swiper-wrapper\"><div class=\"swiper-slide\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A2986-1.webp\" width=\"1125\" height=\"750\" class=\"ark-block-slider__img arkb-obf-cover wp-image-40888\" alt=\"\" decording=\"async\"><\/div><div class=\"swiper-slide\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A3008-1.webp\" width=\"1125\" height=\"750\" class=\"ark-block-slider__img arkb-obf-cover wp-image-40890\" alt=\"\" decording=\"async\"><\/div><div class=\"swiper-slide\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A2998-1.webp\" width=\"1125\" height=\"750\" class=\"ark-block-slider__img arkb-obf-cover wp-image-40892\" alt=\"\" decording=\"async\"><\/div><div class=\"swiper-slide\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A3018-1.webp\" width=\"1125\" height=\"750\" class=\"ark-block-slider__img arkb-obf-cover wp-image-40894\" alt=\"\" decording=\"async\"><\/div><\/div><\/div>\t<\/div>\n\n<h2 class=\"wp-block-heading\">Gorgeous Edo chiyogami where you can immerse yourself in the beauty of colors and patterns<\/h2>\n\n<p>In the compact shop filled with colorful chiyogami, toy prints, and papier-m\u00e2ch\u00e9 dolls, Kikujuudo Isetatsu is full of charm that excites both adults and children.<\/p>\n\n<p>Edo chiyogami, made by woodblock hand-printing, has clearer patterns and color contrast than Kyoto chiyogami, and features motifs reflecting the tastes of Edo townspeople, such as kabuki.In the past, it was used for kimono for \u201cAne-sama dolls,\u201d which were popular toys for girls, and was widely loved as origami.Recently, many customers use it for interior decoration, such as for mounting artwork or making lampshades.<\/p>\n\n<p>The toy prints, another flagship product alongside chiyogami, are woodblock prints depicting the everyday life of Edo townspeople.The motifs vary from seasonal events to animals, and they have long been enjoyed like children\u2019s picture books or illustrated guides.<\/p>\n\n<p>There are more than 1,000 varieties of toy prints and chiyogami.Each one is printed by layering colors one by one using woodblock hand-printing, which requires many woodblocks.Some pieces even use more than 30 color blocks.Creating a new design requires skilled designers, carvers, and printers, and it is said to take more than three years to become a finished product.Older designs are also developed into new products.<br\/>The shop also offers many casual items such as stationery, tenugui towels, and furoshiki decorated with chiyogami patterns, making it perfect for choosing gifts for family and friends.<\/p>\n\n<h3 class=\"wp-block-heading has-text-align-center\">History<\/h3>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/image-40-1024x683.png\" alt=\"\" class=\"wp-image-40896\"\/><\/figure>\n\n<p class=\"has-text-align-center\"><\/p>\n\n<p>In 1864 at the end of the Edo period, the first owner, who had worked at a uchiwa (fan) wholesaler, received permission to start a new shop and opened in Motoiwai-cho, Kanda.The business began as a printing house for nishiki-e (color woodblock prints), but chiyogami and toy prints soon became popular.Although the shop and many belongings were lost in the Great Kanto Earthquake and World War II, the tradition was preserved using the evacuated woodblocks.In addition to the Yanaka main store opened in 1942, there is also a Sendagi store. The Yanaka main store, following the fourth-generation owner\u2019s wish not to disappoint visitors from afar, is open every day of the year.<\/p>\n\n<h3 class=\"wp-block-heading has-text-align-center vk_block-margin-0--margin-bottom\">The rich colors of Edo chiyogami that can only be expressed through hand-printing<\/h3>\n\n<div class=\"wp-block-columns has-background is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" style=\"background-color:#fff5f5\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns gap-0 gap-md-2 is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column vk_block-margin-0--margin-bottom is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2025\/01\/220A3054-1-1024x1024.webp\" alt=\"\" class=\"wp-image-42442\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column p-3 is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading vk_block-margin-0--margin-bottom has-black-color has-text-color has-link-color wp-elements-2d42a16cf1a1522c051bcf8c152031b7\">Mr. <strong>Motohito Takahashi<\/strong><\/h4>\n\n\n\n<h6 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-1d62654f788470b4126dd84db366d716\">Sales Director of Kikujuudo Isetatsu<\/h6>\n\n\n\n<p>The vivid colors, delicate patterns, and the unique beauty of pigments soaking into washi through hand-printing cannot be fully conveyed in photos or videos.Please feel free to visit the store. You will surely find a piece that captures your heart.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<h3 class=\"wp-block-heading has-text-align-center\">This Notable Item<\/h3>\n\n<div class=\"wp-block-columns vk_block-margin-xs--margin-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A3025-1-1024x683.webp\" alt=\"\" class=\"wp-image-40898\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">Edo Chiyogami<\/h4>\n<\/div>\n<\/div>\n\n<p class=\"vk_block-margin-md--margin-bottom\">Edo chiyogami uses sakura wood that has been aged for decades for the woodblocks, and mainly handmade h\u014dsho paper from Ehime.Over time, the pigments soak in and the texture of the washi changes, creating even more depth.In addition to hand-printed Edo chiyogami, there is also machine-printed \u201cMuromachi chiyogami,\u201d which is more affordable.<br\/><\/p>\n\n<div class=\"wp-block-columns vk_block-margin-xs--margin-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/agatajapan.com\/wp-content\/uploads\/2024\/12\/220A3038-1-1024x683.webp\" alt=\"\" class=\"wp-image-40900\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">Pochi envelopes and gift envelopes<\/h4>\n\n\n\n<p>330 yen for a set of 5 for tri-fold bills, 330 yen for a set of 5 for coins<\/p>\n<\/div>\n<\/div>\n\n<p class=\"vk_block-margin-md--margin-bottom\">The pochi envelopes and gift envelopes made of washi come in many designs, from auspicious motifs to humorous and playful ones.There are also seasonal designs, and whoever receives one will surely want to treasure it.<\/p>\n\n<p class=\"vk_block-margin-md--margin-bottom\"><\/p>\n\n<p class=\"vk_block-margin-md--margin-bottom\"><\/p>\n\n<p class=\"vk_block-margin-md--margin-bottom\"><\/p>\n\n<p><br\/><\/p>\n\n<h3 class=\"wp-block-heading has-text-align-center\">Spot Overview<\/h3>\n\n<div class=\"ark-block-notice -alert is-style-simple\"><div class=\"ark-block-notice__head\"><svg class=\"ark-block-notice__icon\" height=\"20\" width=\"20\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" data-icon=\"LsInfoOutline\" viewBox=\"0 0 48 48\"><path d=\"M24 47C11.3 47 1 36.7 1 24S11.3 1 24 1s23 10.3 23 23-10.3 23-23 23zm0-42C13.5 5 5 13.5 5 24s8.5 19 19 19 19-8.5 19-19S34.5 5 24 5z\"><\/path><circle cx=\"24\" cy=\"15.8\" r=\"3.5\"><\/circle><path d=\"M28 31.8h-1.5v-9c0-.6-.4-1-1-1h-5c-.8 0-1.3.9-.8 1.6l1.8 2.4v6H20c-.6 0-1 .4-1 1v2c0 .6.4 1 1 1h8c.6 0 1-.4 1-1v-2c0-.6-.4-1-1-1z\"><\/path><\/svg><\/div><div class=\"ark-block-notice__body ark-keep-mt--s\">\n<p><\/p>\n<\/div><\/div>\n\n<figure class=\"wp-block-flexible-table-block-table pt-3\"><table class=\"has-fixed-layout\" style=\"border-style:solid;border-width:1px;border-color:#666666\"><tbody><tr><th style=\"width:20%;background-color:#444444;color:#ffffff;vertical-align:top\"><strong>Address:<\/strong> <\/th><td>2-18-9 Yanaka, Taito-ku, Tokyo<\/td><\/tr><tr><th style=\"width:20%;background-color:#444444;color:#ffffff;vertical-align:top\"><strong>Phone: <\/strong><\/th><a href=\"tel:03-3823-1453\"><\/a><td>03-3823-1453<\/td><\/tr><tr><th style=\"width:20%;background-color:#444444;color:#ffffff;vertical-align:top\"><strong>Business hours: <\/strong><\/th><td>10:00\u201318:00<\/td><\/tr><tr><th style=\"width:20%;background-color:#444444;color:#ffffff;vertical-align:top\"><strong>Closed: <\/strong><\/th><td>Open year-round<\/td><\/tr><tr><th style=\"width:20%;background-color:#444444;color:#ffffff;vertical-align:top\"><strong>Payment methods: <\/strong><\/th><td>Cash and credit cards (American Express, Diner\u2019s Club, JCB, MasterCard, Visa, UnionPay)<\/td><\/tr><tr><th style=\"width:20%;background-color:#444444;color:#ffffff;vertical-align:top\"><strong>External links: <\/strong><\/th><td>Online shop <br><a href=\"https:\/\/shinisetsuhan.net\/collections\/isetatsu\" target=\"_blank\" rel=\"noreferrer noopener\">Shinise Tsuhan<\/a> <br> <a href=\"https:\/\/www.isetatsu.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Official website<\/a><\/td><\/tr><\/tbody><\/table><figcaption>Information is current as of publication and may change. Please check before visiting.<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"Founded in Genji 1 (1864) Gorgeous Edo chiyogami where you can immerse yourself in the beauty of colors and patterns In the compact shop filled with colorful chiyogami, toy prints, and papier-m\u00e2ch\u00e9 dolls, Kikujuudo Isetatsu is full of charm that excites both adults and children. Edo chiyogami, made by woodblock hand-printing, has clearer patterns and color contrast than Kyoto chiyogami, and features motifs reflecting the tastes of Edo townspeople, such as kabuki.In the past, it was used for kimono for \u201cAne-sama dolls,\u201d which were popular toys for girls, and was widely loved as origami.Recently, many customers use it for interior decoration, such as for mounting artwork or making lampshades. The [&hellip;]","protected":false},"author":4,"featured_media":40896,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4040,4043],"tags":[5612],"area":[3991,3992],"class_list":["post-43960","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-shinise-en","category-traditional-japanese-sweets-en","tag-star-en","area-tokyo-en","area-taito-ward-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts\/43960","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/comments?post=43960"}],"version-history":[{"count":2,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts\/43960\/revisions"}],"predecessor-version":[{"id":44805,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts\/43960\/revisions\/44805"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/media\/40896"}],"wp:attachment":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/media?parent=43960"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/categories?post=43960"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/tags?post=43960"},{"taxonomy":"area","embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/area?post=43960"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}