{"id":44070,"date":"2025-12-28T21:15:20","date_gmt":"2025-12-28T12:15:20","guid":{"rendered":"https:\/\/agatajapan.com?p=44070"},"modified":"2026-01-26T17:25:08","modified_gmt":"2026-01-26T08:25:08","slug":"ueno-fugetsudo-en","status":"publish","type":"post","link":"https:\/\/agatajapan.com\/en\/shinise-en\/ueno-fugetsudo-en","title":{"rendered":"Ueno Fugetsudo"},"content":{"rendered":"\n

Founded in Enkyo 4 (1747)<\/p>\n\t

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A long-established confectioner that created the much-loved \u201cGaufre\u201d<\/h2>\n\n

The Ueno\u2013Okachimachi area changed from a samurai town in the Edo period to a merchant town after the Meiji Restoration.Ueno Fugetsudo has continued selling Western-style sweets in this area.Among them, the classic choice for gifts and souvenirs is the \u201cGaufre.\u201dIt is a Western-style sweet featuring a soft sweetness, with cream sandwiched between wafers.It was created in Showa 4 (1929) by the Ueno Fugetsudo family.<\/p>\n\n

Ueno Fugetsudo also offers \u201cGaufre Crush Cookies,\u201d available in four flavors, and \u201cCream Sandwich\u201d cookies known for their rich, toasted aroma,as well as \u201cTokyo Castella,\u201d carefully baked one by one by craftsmen in special copper molds using the traditional \u201csix-sided baking\u201d method.The lineup is filled with irresistible treats for lovers of Western sweets.<\/p>\n\n

This long-established shop offers both historic signature sweets and modern-style desserts.Why not visit at least once?<\/p>\n\n

History<\/h3>\n\n
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In Enkyo 4 (1747), the first-generation Kiemon Osumi moved from Osaka to Edo,and opened \u201cOsakaya\u201d in Kyobashi Suzuki-cho, marking the beginning of Ueno Fugetsudo.The shift toward Western-style confectionery began in Meiji 5 (1872),and in Meiji 38 (1905), the third son, Shozaburo, established \u201cUeno Fugetsudo\u201d in Ueno Hirokoji.After overcoming events such as the Great Kanto Earthquake and world wars,the desire to \u201cmake delicious sweets\u201d and the techniques of confectionery making are still being passed down today.<\/p>\n\n

This Notable Item<\/h3>\n\n
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Gaufre<\/h4>\n\n\n\n

540 yen (4 pieces)<\/p>\n<\/div>\n<\/div>\n\n

Round wafers baked using the traditional \u201chasami-yaki\u201d technique,sandwiched with three kinds of cream such as vanilla, strawberry, and chocolate.This is a signature sweet representing Ueno Fugetsudo.<\/p>\n\n

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Gaufre Crush Cookies<\/h4>\n\n\n\n

540 yen (9 pieces)<\/p>\n<\/div>\n<\/div>\n\n

Cookies made by kneading crushed gaufre wafer powder into the dough.They come in four flavors: almond, chocolate, Earl Grey, and pistachio,all crisp and very satisfying to eat.<\/p>\n\n

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Cream Sandwich<\/h4>\n\n\n\n

486 yen (3 pieces)<\/p>\n<\/div>\n<\/div>\n\n

Inside the fragrantly baked cookies is a richly flavored cream.There are two types: cream with raisins soaked in rum, and cream with cranberries soaked in liqueur, offering a refreshing sweet-and-tart taste.<\/p>\n\n

Spot Overview<\/h3>\n\n
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Address: <\/strong><\/th>1-20-10 Ueno, Taito-ku, Tokyo<\/td><\/tr>
Phone: <\/strong><\/th>03-3831-3106<\/a><\/td><\/tr>
Business hours: <\/strong><\/th>10:30\u201318:00<\/td><\/tr>
Closed: <\/strong><\/th>Mondays (the following weekday if Monday is a holiday)<\/td><\/tr>
Payment methods: <\/strong><\/th>Cash
Credit cards (American Express, VISA, JCB, Diner’s Club, Mastercard)<\/td><\/tr>
External Link:<\/strong><\/th>Official Website<\/a><\/td><\/tr><\/tbody><\/table>
Information is current as of publication and may change. Please check before visiting.<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"Founded in Enkyo 4 (1747) A long-established confectioner that created the much-loved \u201cGaufre\u201d The Ueno\u2013Okachimachi area changed from a samurai town in the Edo period to a merchant town after the Meiji Restoration.Ueno Fugetsudo has continued selling Western-style sweets in this area.Among them, the classic choice for gifts and souvenirs is the \u201cGaufre.\u201dIt is a Western-style sweet featuring a soft sweetness, with cream sandwiched between wafers.It was created in Showa 4 (1929) by the Ueno Fugetsudo family. Ueno Fugetsudo also offers \u201cGaufre Crush Cookies,\u201d available in four flavors, and \u201cCream Sandwich\u201d cookies known for their rich, toasted aroma,as well as \u201cTokyo Castella,\u201d carefully baked one by one by craftsmen in […]","protected":false},"author":4,"featured_media":41639,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4040,4043],"tags":[5612],"area":[3991,3992],"class_list":["post-44070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-shinise-en","category-traditional-japanese-sweets-en","tag-star-en","area-tokyo-en","area-taito-ward-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts\/44070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/comments?post=44070"}],"version-history":[{"count":2,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts\/44070\/revisions"}],"predecessor-version":[{"id":44862,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/posts\/44070\/revisions\/44862"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/media\/41639"}],"wp:attachment":[{"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/media?parent=44070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/categories?post=44070"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/tags?post=44070"},{"taxonomy":"area","embeddable":true,"href":"https:\/\/agatajapan.com\/en\/wp-json\/wp\/v2\/area?post=44070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}