Kimuraya Main Store

Founded in Keio 4 (1868)

Ningyoyaki shaped after Asakusa landmarks is a specialty of Nakamise Street

The oldest ningyoyaki shop in Asakusa. Ningyoyaki created by the first owner uses four molds inspired by Asakusa: the lantern of Kaminarimon, Raijin, the five-story pagoda, and a dove.The standard item is “with red bean filling,” using batter made from flour and eggs filled with smooth red bean paste, but “without red bean filling” is also available for those who do not prefer red bean paste or sweets.Craftsmen bake each piece right at the storefront, so it is recommended to sit on a nearby bench and enjoy them freshly baked.They keep for one week at room temperature, making them great Asakusa souvenirs. In addition to ningyoyaki, they also offer senbei and more, with mail order available by phone or fax.

History

Founded in Keio 4 (1868) in a corner of Asakusa’s Nakamise Street, it is the oldest ningyoyaki shop in Asakusa.The four molds designed by the first owner—five-story pagoda, Raijin, lantern, and dove—are distinctive and beloved as an Asakusa specialty.

This Notable Item

Ningyoyaki (with red bean filling)

8 pieces — 600 yen

Soft batter filled with smooth red bean paste of refined sweetness.While cherishing the recipe handed down since the founding, the sweetness has been finely adjusted to match the times and people’s preferences, resulting in a long-loved classic flavor.

Spot Overview

Address: 2-3-1 Asakusa, Taito-ku, Tokyo
Phone: 03-3841-7055
Business hours: 9:00–19:00 Business hours may change.
Closed days: Irregular holidays
Payment method: Cash only
External Link:Official Website
Information is current as of publication and may change. Please check before visiting.

新着・おすすめ情報

  1. Customer information is written down in a notebook and shared with all staff. Ginza Mikawaya’s commitment to hospitality

  2. 【老舗ご当主・識者と歩く】日本推しラトビア人アルトゥルさんと虎ノ門−新橋の老舗をめぐる

  3. Azabu Shogetsudo

  4. Tsujiyahon-ten

  5. Senbikiya Sohonten [Reservations for Four Season Afternoon Tea Premium Strawberry Version].

  6. Indigo Dyeing Studio Tsubosoen

  7. Umezono, a long-established sweet shop in Asakusa. Brand is established through trust with customers and business partners.

  8. Ueno Fugetsudo

  9. Nihonbashi Saruya’s “5 secrets” video is now available.

  10. this morning

  11. 【近江屋洋菓子店】能登半島地震のチャリティ企画 チャリティバッグ

  12. Chomeiji Cherry Blossom Mochi (Buy / Mukoujima/Honjo area) page is now open

  13. Ibasen

  14. Old-established festival 2023 by agataJapan held in Nihonbashi, Tokyo!

  15. Celebrate the Peach Festival with the taste of a long-established store. Limited time offer Hina Arare on sale / Azabu Juban Mamegen