Tokyo is a city where tradition and innovation come together. While it stands at the forefront of cutting-edge culture, it is also home to long-established flavors dating back to the Edo period and the refined craftsmanship of highly skilled artisans, making it a place where the essence of Japan’s traditional culture converges.

「Tokyo Metropolis」-「Shinise」List

    • Shinise
    • Timeless Essentials for Everyday Life
    • News

    Nihonbashi Saruya’s “5 sec…

    Nihonbashi SarutoyaNihonbashi (bridge)2022.09.10Nihonbashi Saruya's "5 secrets" video is now available. …
    • Shinise
    • Signature Foods

    miso mixed with chikuwa paste (chile, …

    Dashi (Japanese soup stock), Seasonings　Edogawa, KotoEstablished in 1688 (first year of Genroku era)misoOrder the fi…
    • Shinise
    • Timeless Essentials for Everyday Life
    • News

    Nihonbashi Saruya Original Gifts

    Nihonbashi SarutoyaNihonbashi (bridge)2022.06.25Nihonbashi Saruya Original Gifts At Saruya, a toothp…
    • Shinise
    • Traditional Japanese Sweets
    • Column
    • My Curated Picks

    The simple taste of Kototoi dumplings …

    Mukojima, Honjointerview (i.e. television, newspaper, etc.)Masako Itopresent (brought by a visitor)Masako ItostylistW…
    • Shinise
    • Timeless Essentials for Everyday Life

    Shirokiya Denbei

    https://www.youtube.com/embed/GucKhVfbV4ggeneral (household) goods　Nihonbashi (bridge)Established 1830cleaning utens…
    • Shinise
    • Signature Foods
    • Column
    • Welcome to Shinise

    Shiba Daimon Sarashina Nunoya

    Eiichi KanekoSarashina Nunoya Nunoya Mankichi, the 7th generation head of the familyI want you to feel the chic Edo c…

Show 370 to 375 of 375

「Tokyo Metropolis」-「Shinise」Shop List

    • ShiniseTraditional Japanese Sweets
    • Tokyo MetropolisShinjuku Ward

    Otsunoya Tamaya

    Founded in the first year of the Taisho era (1912)An innovative long-established shop that has led the world of Japan…
    • ShiniseTimeless Essentials for Everyday Life
    • Tokyo MetropolisTaito-ward

    Edo Bekko-ya

    Founded in Kyōwa 2 (1802)https://youtu.be/CuAzr_EOurIA tortoiseshell specialty shop where the entire store reflects a…
    • ShiniseTraditional Japanese Sweets
    • Tokyo MetropolisMinato Ward

    Aono Sohonpo

    Ansei 3 (1856)https://youtu.be/VtDC-MkJ6FkBeautiful wagashi carefully handmade, also ideal for welcoming foreign gues…
    • ShiniseTraditional Japanese Sweets
    • Tokyo MetropolisArakawa Ward

    Habu­tae Dango Main Store

    Founded in Bunsei 2 (1819)https://youtu.be/TosXwSz7ieMThe smooth texture of Habutae Dango has captivated even literar…
    • ShiniseSake of Shinise
    • Tokyo MetropolisOme City

    Seiryu Garden Sawanoi-en

    Founded in Genroku 15 (1702)https://youtu.be/Wgz-HMSFqPQExperience the full Japanese sake culture in Tokyo’s premier …
    • ShiniseTimeless Essentials for Everyday Life
    • Tokyo Metropolis

    Jusanya Comb Shop

    Established in Genbun 1 (1736)Acquire a lifelong boxwood comb at this renowned shop with over 280 years of historySin…
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