Tokyo is a city where tradition and innovation come together. While it stands at the forefront of cutting-edge culture, it is also home to long-established flavors dating back to the Edo period and the refined craftsmanship of highly skilled artisans, making it a place where the essence of Japan’s traditional culture converges.
「Tokyo Metropolis」-「Shinise」List
-
Jyksen’s “Five Deep Secret…
Indian silk-cotton tree (Bombax ceiba)Nihonbashi (bridge)2022.09.17Jyksen's "Five Deep Secrets" video is now availabl… -
Mannendo Main Store Announces Opening …
Mannendo Main StoreGinza (shopping district in Tokyo)2022.09.13Mannendo Main Store Announces Opening of New Store … -
Nihonbashi Saruya’s “5 sec…
Nihonbashi SarutoyaNihonbashi (bridge)2022.09.10Nihonbashi Saruya's "5 secrets" video is now available. … -
miso mixed with chikuwa paste (chile, …
Dashi (Japanese soup stock), Seasonings Edogawa, KotoEstablished in 1688 (first year of Genroku era)misoOrder the fi… -
Nihonbashi Saruya Original Gifts
Nihonbashi SarutoyaNihonbashi (bridge)2022.06.25Nihonbashi Saruya Original Gifts At Saruya, a toothp… -
The simple taste of Kototoi dumplings …
Mukojima, Honjointerview (i.e. television, newspaper, etc.)Masako Itopresent (brought by a visitor)Masako ItostylistW… -
Shirokiya Denbei
https://www.youtube.com/embed/GucKhVfbV4ggeneral (household) goods Nihonbashi (bridge)Established 1830cleaning utens… -
Shiba Daimon Sarashina Nunoya
Eiichi KanekoSarashina Nunoya Nunoya Mankichi, the 7th generation head of the familyI want you to feel the chic Edo c…
「Tokyo Metropolis」-「Shinise」Shop List
-
Izumiya Tokyo Store, Kojimachi Main Br…
Established in 1927 (Showa 2)Japan's first cookie shop that continues to preserve traditionA Western confectionery sh… -
Asakusa Kawamatsu
Founded in 1873 (Meiji 6)Enjoy exquisite grilled eel rice boxes right near Kaminarimon Gate.Located about ten buildin… -
Shinsendo Yanaka Senbei
Taisho 2 (1913)Winner of the Minister’s Award at the National Confectionery Exposition! A long-established shop where… -
MATSUZAKI SHOTEN (Ginza Matsuzaki Senb…
Founded in Bunka 1 (1804)https://youtu.be/p1OexVQMoWISharing gentle flavors with sincerityThe new main store, MATSUZA… -
Notoji
Founded in the Ansei era (1854–1860)Their soba made with domestic duck sourced from a poultry wholesaler is very popu… -
Toraya Akasaka
Founded in the late Muromachi periodWe want to make the most delicious wagashi for the present time.With 500 years of…
Category
-
Tokyo Metropolis-Signature Foods
We explore local food specialties and the depth of Japanese food culture.
-
Tokyo Metropolis-Timeless Essentials for Everyday Life
-
Tokyo Metropolis-Traditional Japanese Sweets
Traditional Japanese sweets reflect the seasons and Japanese aesthetics.
-
Tokyo Metropolis-Sake of Shinise
We introduce Japanese alcohol made by long-established producers and their evolving traditions.
Recommended Area
Come to the Shinise
Shinise Videos
Shinise Festival
Municipalities
- Minato Ward
- Itabashi Ward
- Hino City
- Hinode Town
- Chuo Ward
- Nerima Ward
- Higashimurayama City
- Hinohara Village
- Shinjuku Ward
- Adachi Ward
- Kokubunji City
- Okutama Town
- Taito-ward
- Bunkyo Ward
- Katsushika Ward
- Kunitachi City
- Oshima Town
- Sumida Ward
- Edogawa Ward
- Fussa City
- Toshima Village
- Koto Ward
- Hachioji City
- Komae City
- Niijima Village
- Chiyoda Ward
- Shinagawa Ward
- Tachikawa City
- Higashiyamato City
- Kozushima Village
- Meguro Ward
- Musashino City
- Kiyose City
- Miyake Village
- Ota Ward
- Mitaka City
- Higashikurume City
- Mikurashima Village
- Setagaya Ward
- Ome City
- Musashimurayama City
- Hachijo Town
- Shibuya Ward
- Fuchu City
- Tama City
- Aogashima Village
- Nakano Ward
- Akishima City
- Inagi City
- Ogasawara Village
- Suginami Ward
- Chofu City
- Hamura City
- Toshima Ward
- Machida City
- Akiruno City
- Kita Ward
- Koganei City
- Nishitokyo City
- Arakawa Ward
- Kodaira City
- Mizuho Town
Prefectures
-
01.Hokkaido
-
02.Aomori Prefecture
-
03.Iwate Prefecture
-
04.Miyagi Prefecture
-
05.Akita Prefecture
-
06.Yamagata Prefecture
-
07.Fukushima Prefecture
-
08.Ibaraki Prefecture
-
09.Tochigi Prefecture
-
10.Gunma Prefecture
-
11.Saitama Prefecture
-
12.Chiba Prefecture
-
13.Tokyo Metropolis
-
14.Kanagawa Prefecture
-
15.Niigata Prefecture
-
16.Toyama Prefecture
-
17.Ishikawa Prefecture
-
18.Fukui Prefecture
-
19.Yamanashi Prefecture
-
20.Nagano Prefecture
-
21.Gifu Prefecture
-
22.Shizuoka Prefecture
-
23.Aichi Prefecture
-
24.Mie Prefecture
-
25.Shiga Prefecture
-
26.Kyoto Prefecture
-
27.Osaka Prefecture
-
28.Hyogo Prefecture
-
29.Nara Prefecture
-
30.Wakayama Prefecture
-
31.Tottori Prefecture
-
32.Shimane Prefecture
-
33.Okayama Prefecture
-
34.Hiroshima Prefecture
-
35.Yamaguchi Prefecture
-
36.Tokushima Prefecture
-
37.Kagawa Prefecture
-
38.Ehime Prefecture
-
39.Kochi Prefecture
-
40.Fukuoka Prefecture
-
41.Saga Prefecture
-
42.Nagasaki Prefecture
-
43.Kumamoto Prefecture
-
44.Oita Prefecture
-
45.Miyazaki Prefecture
-
46.Kagoshima Prefecture
-
47.Okinawa Prefecture
