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1. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • News

   Chiyogami paper for New Year’s d…

   2023.11.22Chiyogami paper for New Year's decoration of "Dragon". Chiyogami paper for New Year's deco…
2. 
   • Shinise
   • Signature Foods
   • Column

   Four long-established restaurants spec…

   the home of Isethis morningWinter pots and pansSakura Nabe NakaeJapanese tofu and vegetable chowder …
3. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   Lady Gaga is a fan!　The beauty of the …

   Nihonbashi (bridge)traditional craftdecorative string used to hold a kimono sash in placeplaited cordKumi-himo, which…
4. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   Ryu Kobo in Nihonbashi has been innova…

   Nihonbashi (bridge)traditional craftdecorative string used to hold a kimono sash in placeplaited cordKumi-himo, which…
5. 
   • Shinise
   • Traditional Japanese Sweets
   • Column
   • Interview with a Shinise Proprietor

   Umezono, a long-established sweet shop…

   Asakusa (department store)Japanese confectionerycafe featuring Japanese-style sweetsUmezono is a Japanese sweet shop …
6. 
   • Shinise
   • Traditional Japanese Sweets
   • Column
   • Interview with a Shinise Proprietor

   Umezono, a long-established sweet shop…

   Asakusa (department store)Japanese confectionerycafe featuring Japanese-style sweetsUmezono is a sweet shop in Asakus…
7. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   Collaborations with anime and popular …

   Asakusa (department store)paper lanternChochin, traditional Japanese chic lights that brightly illuminate the eaves o…
8. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   The first “in-house work of a sa…

   Asakusa (department store)paper lanternChochin, traditional Japanese chic lights that brightly illuminate the eaves o…
9. 
   • Shinise
   • News

   Hotel Ryumeikan Tokyo’s annual &…

   Hotel Ryumeikan Ochanomizu Hontenfield affiliated with a shrine (the tax-exempt proceeds of its harvest going to pay …

「Shinise」Shop List

1. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisChuo Ward

   Eitaro Sohon Shokudo Nihonbashi Honten…

   Founded in the first year of Bunsei (1818).https://youtu.be/i1qgkUqG4DAThe Nihonbashi Main Store is filled with the r…
2. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisTaito-ward

   Kikumi Senbei Sohonten

   Meiji 8 (1875)A senbei shop loved in Sendagi for over 140 years. Its specialty is the traditional square-shaped senbe…
3. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo MetropolisChuo Ward

   Shirakiya Denbei

   Founded in 1830 (the first year of the Tenpō era)https://youtu.be/GucKhVfbV4gAttracting attention as a sustainable SD…
4. 
   • ShiniseSignature Foods
   • Tokyo MetropolisChuo Ward

   Okame Sushi

   Founded in Ansei 2 (1856)Edo-style sushi that continues to evolve while respecting traditionEdo-style sushi that has …
5. 
   • ShiniseSignature Foods
   • Tokyo MetropolisChuo Ward

   Nihonbashi Bensō Main Store

   Founded in Kaei 3 (1850)Boxed bentos that carry on the irreplaceable Edo-style taste to the present dayThis is the ol…
6. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisMinato Ward

   Mamegen Azabu Juban Honten

   Founded in the first year of the Keio era (1865)Signature bean snacks and freshly fried salted okaki available only a…

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