日本のよいものを世界へ

1. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column

   Shirokiya Denbei, a long-established s…

   The Five Secret Secrets of Long-established BusinessesNihonbashi (bridge)cleaning utensilsEdo-style broombroomBringin…
2. 
   • Shinise
   • Traditional Japanese Sweets
   • Column

   Ginza Matsuzaki Senmochi, a long-estab…

   The Five Secret Secrets of Long-established BusinessesGinza (shopping district in Tokyo)tile-shaped rice-crackerBring…
3. 
   • Shinise
   • Traditional Japanese Sweets
   • Column

   Eitaro Fuhonshop located at the foot o…

   The Five Secret Secrets of Long-established BusinessesNihonbashi (bridge)svarga (heaven-like realm visited as a stage…
4. 
   • Shinise
   • Signature Foods
   • News

   November was the month in the Edo peri…

   the home of Isefield affiliated with a shrine (the tax-exempt proceeds of its harvest going to pay for shrine operati…
5. 
   • Shinise
   • Signature Foods
   • News

   Kanda Yabusoba’s “Kamo Nan…

   type of soba eaten at the end of the month (esp. at the end of the year)field affiliated with a shrine (the tax-exemp…
6. 
   • Shinise
   • Traditional Japanese Sweets
   • News

   Toraya] Toraya Bunko 50th Anniversary!…

   Toraya AkasakaAzabu, Akasaka, Roppongi2023.11.25Toraya] Toraya Bunko 50th Anniversary! Yokan Sugoroku in 2021" Exhibi…
7. 
   • Shinise
   • Signature Foods
   • News

   Kamishige] “Kamishige’s Os…

   Amaterasu OomikamiNihonbashi (bridge)2023.11.22Kamishige] "Kamishige's Osechi 2024" We have only a f…
8. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • News

   Chiyogami paper for New Year’s d…

   2023.11.22Chiyogami paper for New Year's decoration of "Dragon". Chiyogami paper for New Year's deco…
9. 
   • Shinise
   • Signature Foods
   • Column

   Four long-established restaurants spec…

   the home of Isethis morningWinter pots and pansSakura Nabe NakaeJapanese tofu and vegetable chowder …

「Shinise」Shop List

1. 
   • ShiniseSignature Foods
   • Tokyo MetropolisMinato Ward

   Unagi Cuisine Oowada Shimbashi

   Founded in Meiji 26 (1893)Proud of its traditional sweet sauce passed down for over 80 yearsA specialty eel restauran…
2. 
   • ShiniseSignature Foods
   • Tokyo MetropolisTaito-ward

   Sakura Nabe Nakae

   Founded in 1905 (Meiji 38)They have been making Edo’s traditional local cuisine for 118 years. A long-established sak…
3. 
   • ShiniseSake of Shinise
   • Tokyo MetropolisChiyoda Ward

   Nakamura Brewery

   Founded in Bunka 1 (1804)A long-established sake brewery located along the Akigawa River in Akiruno City, TokyoLocate…
4. 
   • ShiniseSignature Foods
   • Tokyo MetropolisTaito-ward

   Komagata Maekawa

   Founded in the Bunka-Bunsei era (early 1800s)Enjoy exquisite eel dishes while admiring the stunning sceneryThis eel r…
5. 
   • ShiniseSignature Foods
   • Tokyo MetropolisChuo Ward

   Nihonbashi Bensō Main Store

   Founded in Kaei 3 (1850)Boxed bentos that carry on the irreplaceable Edo-style taste to the present dayThis is the ol…
6. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo Metropolis

   Jusanya Comb Shop

   Established in Genbun 1 (1736)Acquire a lifelong boxwood comb at this renowned shop with over 280 years of historySin…

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