日本のよいものを世界へ

1. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   Lady Gaga is a fan!　The beauty of the …

   Nihonbashi (bridge)traditional craftdecorative string used to hold a kimono sash in placeplaited cordKumi-himo, which…
2. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   Ryu Kobo in Nihonbashi has been innova…

   Nihonbashi (bridge)traditional craftdecorative string used to hold a kimono sash in placeplaited cordKumi-himo, which…
3. 
   • Shinise
   • Traditional Japanese Sweets
   • Column
   • Interview with a Shinise Proprietor

   Umezono, a long-established sweet shop…

   Asakusa (department store)Japanese confectionerycafe featuring Japanese-style sweetsUmezono is a Japanese sweet shop …
4. 
   • Shinise
   • Traditional Japanese Sweets
   • Column
   • Interview with a Shinise Proprietor

   Umezono, a long-established sweet shop…

   Asakusa (department store)Japanese confectionerycafe featuring Japanese-style sweetsUmezono is a sweet shop in Asakus…
5. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   Collaborations with anime and popular …

   Asakusa (department store)paper lanternChochin, traditional Japanese chic lights that brightly illuminate the eaves o…
6. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   The first “in-house work of a sa…

   Asakusa (department store)paper lanternChochin, traditional Japanese chic lights that brightly illuminate the eaves o…
7. 
   • Shinise
   • News

   Hotel Ryumeikan Tokyo’s annual &…

   Hotel Ryumeikan Ochanomizu Hontenfield affiliated with a shrine (the tax-exempt proceeds of its harvest going to pay …
8. 
   • Shinise
   • Signature Foods
   • Event

   【上野精養軒】シャインマスカットパフェ 数量限定販売

   シャインマスカットパフェ　1,500円（税込）数量限定にて販売中。みずみずしいシャインマスカットを贅沢にのせ、すっきりとし…
9. 
   • Shinise
   • Signature Foods
   • Column
   • Interview with a Shinise Proprietor

   Eating Doze soup every day to check th…

   Asakusa (department store)wrestler of Hokkaidan ancestrybeef sinew stewed in miso and mirinJapanese-style mealKomagat…

「Shinise」Shop List

1. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo MetropolisShibuya Ward

   Yamada Heando Daikanyama Main Store

   Founded in Taisho 8 (1919)Proposing original lacquerware that adapts to changing timesA specialty lacquerware store o…
2. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo MetropolisChuo Ward

   Ozu Japanese Paper

   Shoo 2 (1653)Founded 370 years ago, a long-established shop preserving the tradition of Japanese paperSince the found…
3. 
   • ShiniseSignature Foods
   • Tokyo MetropolisKoto Ward

   Fukagawa Iseya

   Founded in 1907 (Meiji 40)Delicious Japanese sweets that fit into everyday life in Fukagawa, where downtown energy an…
4. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo MetropolisTaito-ward

   Yagenbori Shin-Nakamise Main Store

   Founded in Kan'ei 2 (1625)Shichimi chili pepper loved by Tokugawa Iemitsu, adjustable to your preferred spicinessA lo…
5. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo MetropolisChuo Ward

   Ōnoya Sohonten

   Founded in the An’ei era (1772–1780)A traditional Japanese clothing goods store that has always insisted on “creating…
6. 
   • ShiniseSignature Foods
   • Tokyo MetropolisTaito-ward

   Ueno Seiyoken

   Founded in 1872 (Meiji 5)Demi-glace sauce made from a recipe passed down for many yearsA Western-style restaurant loc…

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