We feature Japan’s long-established shops—businesses that have endured for over a century, passing down craftsmanship, spirit, and stories through generations.

「Shinise」What's New & Recommended

    • Shinise
    • Signature Foods
    • Column
    • Interview with a Shinise Proprietor

    Smoked Saikyo pickles have evolved int…

    Shinjuku, NakanoKyoto-style picklesJapanese-style mealSaikyo zuke is a very familiar food on Japanese tables, where t…
    • Shinise
    • Signature Foods
    • Column
    • Interview with a Shinise Proprietor

    Tsutanoya” was established in 19…

    Shinjuku, NakanoKyoto-style picklesJapanese-style mealSaikyo zuke is a very familiar food on the Japanese table, wher…
    • Shinise
    • Timeless Essentials for Everyday Life
    • Column
    • Interview with a Shinise Proprietor

    Continuing to exist is a brand. What &…

    Nihonbashi (bridge)toothpicktoothpickToothpicks are a familiar product to us. But have you ever used a KUROMOJI tooth…
    • Shinise
    • Timeless Essentials for Everyday Life
    • News

    Kuroeya] “The 125th Kuroeya Lacq…

    Kuroeya (department store)Nihonbashi (bridge)2023.12.05Kuroeya] "The 125th Kuroeya Lacquer Ware Market …
    • Shinise
    • Sake of Shinise
    • Japanese Liquor Crossing
    • Japanese Sake
    • Column

    The 2nd “Sake Samurai”s To…

    Other Traditional & Japanese Culture Manufacturing (food and alcohol) Sightseeing & Tours Higashimurayama, Ome, Ok…
    • Shinise
    • Signature Foods
    • News

    Komagata Dozeu] Winter-only “Nam…

    komagata doze (cephalopod-like crustacean form of Zen Buddhism)Asakusa (department store)2023.12.03Komagata Dozeu] Wi…
    • Shinise
    • Traditional Japanese Sweets
    • News

    Eitaro Sohonshaku] New Year wagashi as…

    Eitaro Sohon Shokudo Nihonbashi HontenNihonbashi (bridge)2023.12.02Eitaro Sohonshaku] New Year wagashi assortment two…
    • Shinise
    • Timeless Essentials for Everyday Life

    Tanaka Sotoba WORKS

    First year of Taisho era (1912)fir tree dagobaLong-established company offering products of the highest quality thro…
    • Shinise
    • Signature Foods
    • Column

    The taste of soba-tsuyu is the charact…

    The Five Secret Secrets of Long-established Businessesturftype of high quality sobasobaBringing the best of Japan to …

「Shinise」Shop List

    • ShiniseSignature Foods
    • Tokyo MetropolisChuo Ward

    Ningyocho Shinoda Sushi Sohonten

    Founded in Meiji 10 (1877)Inari sushi made with thin fried tofu well soaked in flavorLocated in the middle of Ningyoc…
    • ShiniseTraditional Japanese Sweets
    • Tokyo MetropolisChiyoda Ward

    Mikado Mitsuharado Main Store

    Meiji 10 (1877)A Japanese sweets shop deeply connected with Suitengu and loved across generationsFounded in Meiji 10 …
    • ShiniseSake of Shinise
    • Tokyo MetropolisFussa City

    Ishikawa Brewery

    1863 (Bunkyu 3)Long-established sake brewery where visitors can tour the building, which has been registered as a nat…
    • ShiniseTimeless Essentials for Everyday Life
    • Tokyo MetropolisTaito-ward

    Edo String Puppet Theater Yuuki-za

    Established Kan’ei 12 (1635)Japan’s only Edo string puppet theater troupe with over 385 years of historySince its fou…
    • ShiniseTraditional Japanese Sweets
    • Tokyo MetropolisTaito-ward

    Ryushotei Nishimura

    Founded in Ansei 1 (1854)The original chestnut steamed yokan, loved for over 160 years since the Edo period.As soon a…
    • ShiniseTimeless Essentials for Everyday Life
    • Tokyo Metropolis

    Japanese Swords

    Founded in the Meiji eraWe offer a wide selection of Samurai art such as Japanese swords and sword fittings.We sell a…

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