We feature Japan’s long-established shops—businesses that have endured for over a century, passing down craftsmanship, spirit, and stories through generations.
「Shinise」What's New & Recommended
-
Nihonbashi Saruya’s “5 sec…
Nihonbashi SarutoyaNihonbashi (bridge)2022.09.10Nihonbashi Saruya's "5 secrets" video is now available. … -
miso mixed with chikuwa paste (chile, …
Dashi (Japanese soup stock), Seasonings Edogawa, KotoEstablished in 1688 (first year of Genroku era)misoOrder the fi… -
Nihonbashi Saruya Original Gifts
Nihonbashi SarutoyaNihonbashi (bridge)2022.06.25Nihonbashi Saruya Original Gifts At Saruya, a toothp… -
The simple taste of Kototoi dumplings …
Mukojima, Honjointerview (i.e. television, newspaper, etc.)Masako Itopresent (brought by a visitor)Masako ItostylistW… -
Shirokiya Denbei
https://www.youtube.com/embed/GucKhVfbV4ggeneral (household) goods Nihonbashi (bridge)Established 1830cleaning utens… -
Shiba Daimon Sarashina Nunoya
Eiichi KanekoSarashina Nunoya Nunoya Mankichi, the 7th generation head of the familyI want you to feel the chic Edo c…
「Shinise」Shop List
-
Umezono Asakusa Main Store
Founded in Ansei 1 (1854)https://youtu.be/VLuf41NeoY0A traditional sweets shop that continues to create wagashi loved… -
Takase Ikebukuro Main Store
Founded in Taisho 9 (1920)A long-established Western-style confectionery shop that has been part of Ikebukuro since t… -
Jusanya Comb Shop
Established in Genbun 1 (1736)Acquire a lifelong boxwood comb at this renowned shop with over 280 years of historySin… -
Indigo Dyeing Studio Tsubosoen
1919 (Taisho 8)Indigo dyeing studio that continues to preserve the traditional techniques that have been used since t… -
Shinbashi Tamakiya
Founded in Tenmei 2 (1782)A simmered seafood and simmered bean shop that has delivered the same delicious taste for t… -
Shiose Sohonke Main Store
1349 (Teiwa 5)https://youtu.be/wPWPwv-uj4EShihose Manju, carefully made using traditional methodsLocated in Akashicho…
Category
-
Signature Foods
We explore local food specialties and the depth of Japanese food culture.
-
Timeless Essentials for Everyday Life
-
Traditional Japanese Sweets
Traditional Japanese sweets reflect the seasons and Japanese aesthetics.
-
Sake of Shinise
We introduce Japanese alcohol made by long-established producers and their evolving traditions.
Shinise Videos
Shinise Festival
Prefectures
-
01.Hokkaido
-
02.Aomori Prefecture
-
03.Iwate Prefecture
-
04.Miyagi Prefecture
-
05.Akita Prefecture
-
06.Yamagata Prefecture
-
07.Fukushima Prefecture
-
08.Ibaraki Prefecture
-
09.Tochigi Prefecture
-
10.Gunma Prefecture
-
11.Saitama Prefecture
-
12.Chiba Prefecture
-
13.Tokyo Metropolis
-
14.Kanagawa Prefecture
-
15.Niigata Prefecture
-
16.Toyama Prefecture
-
17.Ishikawa Prefecture
-
18.Fukui Prefecture
-
19.Yamanashi Prefecture
-
20.Nagano Prefecture
-
21.Gifu Prefecture
-
22.Shizuoka Prefecture
-
23.Aichi Prefecture
-
24.Mie Prefecture
-
25.Shiga Prefecture
-
26.Kyoto Prefecture
-
27.Osaka Prefecture
-
28.Hyogo Prefecture
-
29.Nara Prefecture
-
30.Wakayama Prefecture
-
31.Tottori Prefecture
-
32.Shimane Prefecture
-
33.Okayama Prefecture
-
34.Hiroshima Prefecture
-
35.Yamaguchi Prefecture
-
36.Tokushima Prefecture
-
37.Kagawa Prefecture
-
38.Ehime Prefecture
-
39.Kochi Prefecture
-
40.Fukuoka Prefecture
-
41.Saga Prefecture
-
42.Nagasaki Prefecture
-
43.Kumamoto Prefecture
-
44.Oita Prefecture
-
45.Miyazaki Prefecture
-
46.Kagoshima Prefecture
-
47.Okinawa Prefecture







