We feature Japan’s long-established shops—businesses that have endured for over a century, passing down craftsmanship, spirit, and stories through generations.

「Shinise」What's New & Recommended

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    • Traditional Japanese Sweets

    Ginza Wakamatsu

    Sweet shop & Fruits Ginza (shopping district in Tokyo)Established in 1894syrup-covered sweet red-bean soupMany Kabu…
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    • Timeless Essentials for Everyday Life
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    Nihonbashi Kuroeya deals in lacquerwar…

    The Five Secret Secrets of Long-established BusinessesNihonbashi (bridge)traditional craftdevicelacquer wareartisan …
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    • Timeless Essentials for Everyday Life
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    Unosuke Miyamoto Shoten] May 27th! Reg…

    Unosuke Miyamoto ShotenAsakusa (department store)2023.04.28Unosuke Miyamoto Shoten] May 27th! Registration for the wo…
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    • Traditional Japanese Sweets
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    • My Curated Picks

    Yuri Shikaku] Toraya’s Yokan, a …

    Azabu, Akasaka, Roppongitemple elementary school (during the Edo period)Yuri Shikakusmall sweet bean jellytea-of-heav…
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    • Signature Foods
    • Timeless Essentials for Everyday Life
    • Traditional Japanese Sweets
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    12 recommendations for long-establishe…

    Roumei-Shopping.net Recommendation of the Monthtraditional craftJapanese confectioneryMother's DayMother's Day GiftsI…
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    • Traditional Japanese Sweets
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    Umezono, a long-established sweet shop…

    The Five Secret Secrets of Long-established BusinessesAsakusa (department store)syrup-coveredred bean soupplum garden…
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    • Traditional Japanese Sweets
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    Azabujuban Mamegensu] For Mother’…

    Mamegen Azabu Juban HontenAzabu, Akasaka, Roppongi2023.04.25Azabujuban Mamegensu] For Mother's Day, popular bean conf…
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    Shinbashi Tamakiya] Until May 8th orde…

    Shinbashi TamakiyaShinbashi, Shinagawa, Odaiba2023.04.05Shinbashi Tamakiya] Until May 8th order! Delicious tsukudani …
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    Shinbashi Tamakiya] “Spring Menu…

    Shinbashi TamakiyaShinbashi, Shinagawa, Odaiba2023.03.24Shinbashi Tamakiya] "Spring Menu" of Western-style course mea…

「Shinise」Shop List

    • ShiniseSake of ShiniseJapanese Liquor CrossingJapanese Sake
    • Kyoto PrefectureKyoto City

    松井酒造

    創業 享保11年(1726年)金閣寺や銀閣寺の御用を与る洛中最古の酒造創業からまもなく300年を数える、京都の老舗酒造。京都・…
    • ShiniseSignature Foods
    • Tokyo MetropolisKoto Ward

    Fukagawa Iseya

    Founded in 1907 (Meiji 40)Delicious Japanese sweets that fit into everyday life in Fukagawa, where downtown energy an…
    • ShiniseTimeless Essentials for Everyday Life
    • Tokyo MetropolisChuo Ward

    Edoya

    Founded in Kyōhō 3 (1718)https://youtu.be/x3B8gCF3Zo8A comprehensive specialty shop for brushes and brooms located al…
    • ShiniseSignature Foods
    • Tokyo MetropolisChuo Ward

    Amaterasu Oomikami

    Founded in the first year of Genroku (1688)Traditional hanpen and kamaboko loved for over 300 yearsA famous store for…
    • ShiniseSignature Foods
    • Tokyo MetropolisMinato Ward

    Sohonke Sarashina Horii

    Founded in 1789 (the first year of the Kansei era)https://youtu.be/H9tTKkBgov4We want to discover new flavors and exp…
    • ShiniseSignature Foods
    • Tokyo MetropolisMinato Ward

    Otsuna Sushi

    Founded in 1875 (Meiji 8)Its specialty is “Inari Sushi,” offering the same traditional taste since its founding.It is…

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