We feature Japan’s long-established shops—businesses that have endured for over a century, passing down craftsmanship, spirit, and stories through generations.

「Shinise」What's New & Recommended

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    • Traditional Japanese Sweets

    Ginza Wakamatsu

    Sweet shop & Fruits Ginza (shopping district in Tokyo)Established in 1894syrup-covered sweet red-bean soupMany Kabu…
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    • Timeless Essentials for Everyday Life
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    Nihonbashi Kuroeya deals in lacquerwar…

    The Five Secret Secrets of Long-established BusinessesNihonbashi (bridge)traditional craftdevicelacquer wareartisan …
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    Unosuke Miyamoto Shoten] May 27th! Reg…

    Unosuke Miyamoto ShotenAsakusa (department store)2023.04.28Unosuke Miyamoto Shoten] May 27th! Registration for the wo…
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    • Traditional Japanese Sweets
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    • My Curated Picks

    Yuri Shikaku] Toraya’s Yokan, a …

    Azabu, Akasaka, Roppongitemple elementary school (during the Edo period)Yuri Shikakusmall sweet bean jellytea-of-heav…
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    • Signature Foods
    • Timeless Essentials for Everyday Life
    • Traditional Japanese Sweets
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    12 recommendations for long-establishe…

    Roumei-Shopping.net Recommendation of the Monthtraditional craftJapanese confectioneryMother's DayMother's Day GiftsI…
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    • Traditional Japanese Sweets
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    Umezono, a long-established sweet shop…

    The Five Secret Secrets of Long-established BusinessesAsakusa (department store)syrup-coveredred bean soupplum garden…
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    • Traditional Japanese Sweets
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    Azabujuban Mamegensu] For Mother’…

    Mamegen Azabu Juban HontenAzabu, Akasaka, Roppongi2023.04.25Azabujuban Mamegensu] For Mother's Day, popular bean conf…
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    Shinbashi Tamakiya] Until May 8th orde…

    Shinbashi TamakiyaShinbashi, Shinagawa, Odaiba2023.04.05Shinbashi Tamakiya] Until May 8th order! Delicious tsukudani …
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    Shinbashi Tamakiya] “Spring Menu…

    Shinbashi TamakiyaShinbashi, Shinagawa, Odaiba2023.03.24Shinbashi Tamakiya] "Spring Menu" of Western-style course mea…

「Shinise」Shop List

    • ShiniseSignature Foods
    • Tokyo MetropolisMinato Ward

    Azabu Shogetsudo

    Founded in the Taisho eraA long-established shop in Nishi-Azabu whose beautiful and delicious specialties win the hea…
    • ShiniseSake of Shinise
    • Tokyo MetropolisChiyoda Ward

    Nakamura Brewery

    Founded in Bunka 1 (1804)A long-established sake brewery located along the Akigawa River in Akiruno City, TokyoLocate…
    • ShiniseSignature Foods
    • Tokyo MetropolisChuo Ward

    Muromachi Sunaba Nihonbashi Main Branc…

    Founded in 1869 (Meiji 2)A soba restaurant that originated ten-zaru and ten-mori, continuing since the Meiji eraA sob…
    • ShiniseSignature Foods
    • Tokyo MetropolisTaito-ward

    Dote-no-Iseya

    Founded in Meiji 22 (1889)For about 130 years since its founding, the main features have been its unchanged technique…
    • ShiniseSignature Foods
    • Tokyo MetropolisMinato WardChuo Ward

    Takashimaya

    Eel, conger eel, and loach — NihonbashiNihonbashi Takashimaya — EelFounded in 1875 (Meiji 8)A long-established eel re…
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    • Tokyo MetropolisShinjuku Ward

    Shinjuku Nakamuraya Main Store

    Founded in Meiji 34 (1901)A long-established store that has delivered the same “delicious taste” since its foundingIn…

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