Tokyo is a city where tradition and innovation come together. While it stands at the forefront of cutting-edge culture, it is also home to long-established flavors dating back to the Edo period and the refined craftsmanship of highly skilled artisans, making it a place where the essence of Japan’s traditional culture converges.

「Tokyo Metropolis」-「Shinise」List

    • Shinise
    • Traditional Japanese Sweets
    • News

    【とらや】「栗鹿の子」

    鹿の子は、「鹿の子斑（かのこまだら）」（鹿の背の白い斑紋）に見立てて、甘く煮た豆を餡玉につけたお菓子です。『栗鹿の子…
    • Shinise
    • Signature Foods
    • Event

    【ホテル龍名館東京】ほうじ茶・番茶フェア

    レストラン1899お茶の水で【ほうじ茶・番茶フェア】がスタート！秋色スイーツと、厳選したほうじ茶・番茶をご堪能ください。…
    • Shinise
    • Signature Foods
    • News

    【日本橋弁松総本店】「並六（松茸御飯）」販売開始

    「並六（松茸御飯）」1,620円（税込）下記日程で販売開始です。日本橋三越、銀座三越は、2023年9月6日（水）〜9月19日（火）…
    • Shinise
    • Timeless Essentials for Everyday Life
    • Column
    • Interview with a Shinise Proprietor

    To make swords a part of our daily liv…

    turftraditional craftJapanese swordarmor and helmet (armour)Japanese swords have many enthusiasts overseas. For begin…
    • Shinise
    • Timeless Essentials for Everyday Life
    • Column
    • Interview with a Shinise Proprietor

    Sword eyelets become one-of-a-kind acc…

    turftraditional craftJapanese swordarmor and helmet (armour)Japanese swords have many enthusiasts overseas. For begin…
    • Shinise
    • Signature Foods
    • News

    【山本山 ふじヱ茶房】和アフタヌーンティー『茶菓講』が秋メニューになりました…

    「お茶」と「海苔」を主役に、「栗」や「洋梨」、「薩摩芋」など秋の味覚を使って、山粧う季節に、色鮮やかなティーセットは…
    • Shinise
    • Timeless Essentials for Everyday Life
    • Column
    • Interview with a Shinise Proprietor

    Developing original materials with att…

    Nihonbashi (bridge)yukata (light cotton kimono worn in the summer or used as a bathrobe)Founded in 1842, Shukusen is …
    • Shinise
    • Timeless Essentials for Everyday Life
    • Column
    • Interview with a Shinise Proprietor

    Developing original materials with att…

    Nihonbashi (bridge)yukata (light cotton kimono worn in the summer or used as a bathrobe)Founded in 1842, Shukusen is …
    • Shinise
    • Timeless Essentials for Everyday Life
    • Column
    • Interview with a Shinise Proprietor

    Inheriting the craftsmanship of making…

    Nihonbashi (bridge)toothpicktoothpickToothpicks are a familiar product to us. But have you ever used a KUROMOJI tooth…

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「Tokyo Metropolis」-「Shinise」Shop List

    • ShiniseTimeless Essentials for Everyday Life
    • Tokyo MetropolisChiyoda Ward

    Hotel Ryumeikan Ochanomizu Honten

    Founded in 1899 (Meiji 32)A luxury hotel where you can experience the beauty of ancient JapanAbout a three‑minute wal…
    • ShiniseTraditional Japanese Sweets
    • Tokyo MetropolisMinato Ward

    Toraya Akasaka

    Founded in the late Muromachi periodWe want to make the most delicious wagashi for the present time.With 500 years of…
    • ShiniseTimeless Essentials for Everyday Life
    • Tokyo MetropolisTaito-ward

    Kibundō Main Store

    Founded in Meiji 23 (1890)For over 130 years beside Asakusa Kaminarimon. Ningyō-yaki passed down through a secret, in…
    • ShiniseSignature Foods
    • Tokyo MetropolisKoto Ward

    Fukagawa Iseya

    Founded in 1907 (Meiji 40)Delicious Japanese sweets that fit into everyday life in Fukagawa, where downtown energy an…
    • ShiniseSignature Foods
    • Tokyo MetropolisChuo Ward

    Haibara Nihonbashi Main Store

    Founded in Bunka 3 (1806).Paper products with refined designs that have been loved across generations.A washi special…
    • ShiniseSignature Foods
    • Tokyo MetropolisChuo Ward

    Notoji

    Founded in the Ansei era (1854–1860)Their soba made with domestic duck sourced from a poultry wholesaler is very popu…
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