We feature Japan’s long-established shops—businesses that have endured for over a century, passing down craftsmanship, spirit, and stories through generations.

「Shinise」What's New & Recommended

    • Shinise
    • Traditional Japanese Sweets

    Baikatei Fukagawa Shop

    Founded in Kaei 3 (1850)The highlight is the Fukagawa shop, renovated for the first time in 70 years.Baikatei Fukagaw…
    • Shinise
    • Signature Foods
    • Traditional Japanese Sweets

    Akishikian Osaka-ya

    Founded in the Genroku era (1688–1703)https://youtu.be/cAd0__iQUWAMore than 300 years of skills passed down to a sing…
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    • Timeless Essentials for Everyday Life

    Ōnoya Sohonten

    Founded in the An’ei era (1772–1780)A traditional Japanese clothing goods store that has always insisted on “creating…
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    • Traditional Japanese Sweets

    Habu­tae Dango Main Store

    Founded in Bunsei 2 (1819)https://youtu.be/TosXwSz7ieMThe smooth texture of Habutae Dango has captivated even literar…
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    • Timeless Essentials for Everyday Life

    Kuroeya (department store)

    Founded in Genroku 2 (1689)https://youtu.be/73vyay4MnjUA specialty shop where outstanding lacquerware from all over J…
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    • Timeless Essentials for Everyday Life

    Edo Bekko-ya

    Founded in Kyōwa 2 (1802)https://youtu.be/CuAzr_EOurIA tortoiseshell specialty shop where the entire store reflects a…
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    • Timeless Essentials for Everyday Life

    Ubukeya

    Founded in Tenmei 3 (1783)A specialty store where you can find blades perfect for your purposeUbukeya has continued m…
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    • Timeless Essentials for Everyday Life

    Yoshitoku Asakusabashi Honten

    Founded in the first year of Shōtoku (1711)More than 300 years of continuous innovation. Festival dolls where traditi…
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    • Traditional Japanese Sweets

    Eitaro Sohon Shokudo Nihonbashi Honten…

    Founded in the first year of Bunsei (1818).https://youtu.be/i1qgkUqG4DAThe Nihonbashi Main Store is filled with the r…

「Shinise」Shop List

    • ShiniseTraditional Japanese Sweets
    • Tokyo MetropolisMinato Ward

    Aono Sohonpo

    Ansei 3 (1856)https://youtu.be/VtDC-MkJ6FkBeautiful wagashi carefully handmade, also ideal for welcoming foreign gues…
    • ShiniseTraditional Japanese Sweets
    • Tokyo MetropolisChuo Ward

    Mannendo Main Store

    Founded in Genna 3 (1617)https://youtu.be/vDPE30Os_qoCarefully crafted homemade red bean paste with a rich aroma of a…
    • ShiniseSignature Foods
    • Tokyo MetropolisTaito-ward

    Funawa Main Store

    Meiji 35 (1902)A long-established Asakusa shop that created the classic Japanese sweets, Imo Yokan and MitsumameThe A…
    • ShiniseTimeless Essentials for Everyday Life
    • Tokyo MetropolisChuo Ward

    Shirakiya Denbei

    Founded in 1830 (the first year of the Tenpō era)https://youtu.be/GucKhVfbV4gAttracting attention as a sustainable SD…
    • ShiniseTraditional Japanese Sweets
    • Tokyo MetropolisTaito-ward

    Ueno Fugetsudo

    Founded in Enkyo 4 (1747)A long-established confectioner that created the much-loved “Gaufre”The Ueno–Okachimachi are…
    • ShiniseTimeless Essentials for Everyday Life
    • Kyoto PrefectureKyoto City

    竹とすだれ 西河

    暑い京都を涼しくする京竹工芸と京すだれの専門店八坂神社の石段のすぐ向かいにある「西河」は、190年以上続く老舗のすだれ専…

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