We feature Japan’s long-established shops—businesses that have endured for over a century, passing down craftsmanship, spirit, and stories through generations.
「Shinise」What's New & Recommended
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Izumiya Tokyo Store, Kojimachi Main Br…
Established in 1927 (Showa 2)Japan's first cookie shop that continues to preserve traditionA Western confectionery sh… -
Shiose Sohonke Main Store
1349 (Teiwa 5)https://youtu.be/wPWPwv-uj4EShihose Manju, carefully made using traditional methodsLocated in Akashicho… -
Ishii Roasted Bean Shop
Established in 1887 (Meiji 20)Authentic roasted beans with rich flavor that you can't stop eating once you startA roa… -
Sayama Seisakusho
Founded in 1911 (Meiji 44)Furniture crafted by top-class artisans to last a lifetimeA furniture specialty store in Sh… -
Hakocho Orange Street Store
Established in Meiji 7 (1874)Brightly decorated paulownia crafts brighten everyday lifeHakocho makes and sells paulow… -
Shiba Shinmei Eitaro
Founded in 1885 (Meiji 18)The specialty is "Enoshima Monaka," loved and named by the famous writer Ozaki Koyo.A Japan… -
Chikuma miso
Founded in the early Genroku era (1688)Order premium miso with a 300-year historyA long-established miso shop with ov… -
Omiya Confectionery
Founded in 1884 (Meiji 17)A paradise for sweets lovers. A long-established Western-style confectionery in Kanda since… -
Jusanya Comb Shop
Established in Genbun 1 (1736)Acquire a lifelong boxwood comb at this renowned shop with over 280 years of historySin…
「Shinise」Shop List
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Otsunoya Tamaya
Founded in the first year of the Taisho era (1912)An innovative long-established shop that has led the world of Japan… -
京菓匠 笹屋伊織本店・イオリカフェ
月に3日のみ販売する「幻のどら焼」が人気江戸時代中期から続く老舗の和菓子店「京菓匠 笹屋伊織」。西本願寺近くにある本店… -
Ningyocho Shinoda Sushi Sohonten
Founded in Meiji 10 (1877)Inari sushi made with thin fried tofu well soaked in flavorLocated in the middle of Ningyoc… -
Shiseido Parlour Ginza Main Store
Founded in Meiji 35 (1902)A Ginza landmark where you can enjoy gifts, café time, and meals all in one place.With over… -
Sayama Seisakusho
Founded in 1911 (Meiji 44)Furniture crafted by top-class artisans to last a lifetimeA furniture specialty store in Sh… -
Funabashiya Kameido Tenjin-mae Honten
Founded in Bunka 2 (1805)The only fermented confectionery that has been made for over 200 yearsWalking under the wist…
Category
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Signature Foods
We explore local food specialties and the depth of Japanese food culture.
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Timeless Essentials for Everyday Life
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Traditional Japanese Sweets
Traditional Japanese sweets reflect the seasons and Japanese aesthetics.
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Sake of Shinise
We introduce Japanese alcohol made by long-established producers and their evolving traditions.
Shinise Videos
Shinise Festival
Prefectures
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01.Hokkaido
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02.Aomori Prefecture
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03.Iwate Prefecture
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04.Miyagi Prefecture
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05.Akita Prefecture
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06.Yamagata Prefecture
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07.Fukushima Prefecture
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08.Ibaraki Prefecture
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09.Tochigi Prefecture
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10.Gunma Prefecture
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11.Saitama Prefecture
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12.Chiba Prefecture
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13.Tokyo Metropolis
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14.Kanagawa Prefecture
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15.Niigata Prefecture
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16.Toyama Prefecture
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17.Ishikawa Prefecture
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18.Fukui Prefecture
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19.Yamanashi Prefecture
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20.Nagano Prefecture
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21.Gifu Prefecture
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22.Shizuoka Prefecture
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23.Aichi Prefecture
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24.Mie Prefecture
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25.Shiga Prefecture
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26.Kyoto Prefecture
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27.Osaka Prefecture
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28.Hyogo Prefecture
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29.Nara Prefecture
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30.Wakayama Prefecture
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31.Tottori Prefecture
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32.Shimane Prefecture
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33.Okayama Prefecture
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34.Hiroshima Prefecture
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35.Yamaguchi Prefecture
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36.Tokushima Prefecture
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37.Kagawa Prefecture
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38.Ehime Prefecture
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39.Kochi Prefecture
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40.Fukuoka Prefecture
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41.Saga Prefecture
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42.Nagasaki Prefecture
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43.Kumamoto Prefecture
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44.Oita Prefecture
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45.Miyazaki Prefecture
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46.Kagoshima Prefecture
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47.Okinawa Prefecture







