We feature Japan’s long-established shops—businesses that have endured for over a century, passing down craftsmanship, spirit, and stories through generations.
「Shinise」What's New & Recommended
-
Yasuda Shokeido Ginza Main Store Showr…
Founded in Kansei 4 (1792)A long-established Buddhist altar shop that also handles temple construction and the produc… -
Nihonbashi Saruya
Founded in the Hoei era (1704–1711)https://youtu.be/8pmo2XRE6D8The only toothpick specialty store in Japan, known for… -
Shirakiya Denbei
Founded in 1830 (the first year of the Tenpō era)https://youtu.be/GucKhVfbV4gAttracting attention as a sustainable SD… -
Yamamoto Nori Shop Nihonbashi Main Sto…
Founded in Kaei 2 (1849)https://youtu.be/jSC44RhlOGUDiscover Japanese food culture through premium seaweed that melts… -
Tsujiyahon-ten
Founded in the first year of the Taisho era (1912)Create original zori or geta that perfectly fit your feetA specialt… -
Ebiya Sohonpo
Founded in 1869 (Meiji 2)Developing forward-looking tsukudani with the spirit of “preserving tradition and creating i… -
Toraya Akasaka
Founded in the late Muromachi periodWe want to make the most delicious wagashi for the present time.With 500 years of… -
Edoya
Founded in Kyōhō 3 (1718)https://youtu.be/x3B8gCF3Zo8A comprehensive specialty shop for brushes and brooms located al… -
Indian silk-cotton tree (Bombax ceiba)…
Founded in Tenpō 13 (1842)https://youtu.be/VUqS7SYmSTkA dyeing house for komon and yukata admired by kimono enthusias…
「Shinise」Shop List
-
Okame Sushi
Founded in Ansei 2 (1856)Edo-style sushi that continues to evolve while respecting traditionEdo-style sushi that has … -
Oka Naosaburo Shoten
Tenmei 7 (1787)A soy sauce brewer that continues to grow while preserving traditional production methodsFounded in Te… -
Yamada Heando Daikanyama Main Store
Founded in Taisho 8 (1919)Proposing original lacquerware that adapts to changing timesA specialty lacquerware store o… -
Sembikiya Sohonten Nihonbashi Fruit Pa…
Founded in Tenpō 5 (1834)Fully enjoy seasonal flavors at Japan's first fruit specialty storeJapan's first fruit speci… -
Ōnoya Sohonten
Founded in the An’ei era (1772–1780)A traditional Japanese clothing goods store that has always insisted on “creating… -
Toshimaya Sake Shop
Founded in Keichō 1 (1596)The root of the izakaya, a “Tokyo Modern Tavern” where you can enjoy Edo’s drinking culture…
Category
-
Signature Foods
We explore local food specialties and the depth of Japanese food culture.
-
Timeless Essentials for Everyday Life
-
Traditional Japanese Sweets
Traditional Japanese sweets reflect the seasons and Japanese aesthetics.
-
Sake of Shinise
We introduce Japanese alcohol made by long-established producers and their evolving traditions.
Shinise Videos
Shinise Festival
Prefectures
-
01.Hokkaido
-
02.Aomori Prefecture
-
03.Iwate Prefecture
-
04.Miyagi Prefecture
-
05.Akita Prefecture
-
06.Yamagata Prefecture
-
07.Fukushima Prefecture
-
08.Ibaraki Prefecture
-
09.Tochigi Prefecture
-
10.Gunma Prefecture
-
11.Saitama Prefecture
-
12.Chiba Prefecture
-
13.Tokyo Metropolis
-
14.Kanagawa Prefecture
-
15.Niigata Prefecture
-
16.Toyama Prefecture
-
17.Ishikawa Prefecture
-
18.Fukui Prefecture
-
19.Yamanashi Prefecture
-
20.Nagano Prefecture
-
21.Gifu Prefecture
-
22.Shizuoka Prefecture
-
23.Aichi Prefecture
-
24.Mie Prefecture
-
25.Shiga Prefecture
-
26.Kyoto Prefecture
-
27.Osaka Prefecture
-
28.Hyogo Prefecture
-
29.Nara Prefecture
-
30.Wakayama Prefecture
-
31.Tottori Prefecture
-
32.Shimane Prefecture
-
33.Okayama Prefecture
-
34.Hiroshima Prefecture
-
35.Yamaguchi Prefecture
-
36.Tokushima Prefecture
-
37.Kagawa Prefecture
-
38.Ehime Prefecture
-
39.Kochi Prefecture
-
40.Fukuoka Prefecture
-
41.Saga Prefecture
-
42.Nagasaki Prefecture
-
43.Kumamoto Prefecture
-
44.Oita Prefecture
-
45.Miyazaki Prefecture
-
46.Kagoshima Prefecture
-
47.Okinawa Prefecture







