We feature Japan’s long-established shops—businesses that have endured for over a century, passing down craftsmanship, spirit, and stories through generations.

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    • Signature Foods

    Sumiy a / J uan Chuzaemon

    Meiji 6 (1873)https://youtu.be/IRgbNEX2j8YAuthentic hand-cut soba enjoyed together with the history of the regionWhen…
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    • Signature Foods

    Funawa Main Store

    Meiji 35 (1902)A long-established Asakusa shop that created the classic Japanese sweets, Imo Yokan and MitsumameThe A…
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    • Timeless Essentials for Everyday Life

    Shinsendo Yanaka Senbei

    Taisho 2 (1913)Winner of the Minister’s Award at the National Confectionery Exposition! A long-established shop where…
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    • Timeless Essentials for Everyday Life

    Hotman Ome Store

    Founded in Meiji 1 (1868)The “1-Second Towel” became a major hit. A long-established towel maker with 150 years of hi…
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    • Timeless Essentials for Everyday Life

    Ryu Kobo

    Founded in Meiji 22 (1889)The evolving elegance of Edo. “Function and beauty” in the world of kumihimo.Ryu Kobo, one …
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    • Timeless Essentials for Everyday Life

    Keishindo Inazaki Hyogu Shop

    Founded in Tenpō 8 (1837)Bringing life to hyōgu through techniques passed down since the Edo periodA hyōgu shop that …
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    • Traditional Japanese Sweets

    Ueno Fugetsudo

    Founded in Enkyo 4 (1747)A long-established confectioner that created the much-loved “Gaufre”The Ueno–Okachimachi are…
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    • Traditional Japanese Sweets

    Otsunoya Tamaya

    Founded in the first year of the Taisho era (1912)An innovative long-established shop that has led the world of Japan…
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    • Traditional Japanese Sweets

    Edo-style Confectioner Nihonbashi Naga…

    Founded in the Kyōhō era (1716–1736)A long-established Japanese confectionery shop loved by the Tokugawa familyA Japa…

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