日本のよいものを世界へ

1. 
   • Shinise
   • Signature Foods
   • Column

   What is the story behind the “Ed…

   The Five Secret Secrets of Long-established BusinessesAsakusa (department store)weather loach (Misgurnus anguillicaud…
2. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column

   Founded by a “Brush Master”…

   The Five Secret Secrets of Long-established BusinessesNihonbashi (bridge)brushpaint brushBringing the best of Japan t…
3. 
   • Shinise
   • Signature Foods
   • Column
   • Reflections from the Proprietor of Sarashina Nunoya, Shibadaimon

   【第1回】蕎麦の実の殻を完全に取り除いて作る「江戸蕎麦」

   芝大門 更科布屋　店主の独り言芝江戸蕎麦田舎蕎麦蕎麦「天ぷら」「そば」「寿司」「うなぎ」は、江戸を代表する「食」と言わ…
4. 
   • Shinise
   • Traditional Japanese Sweets
   • Column

   A gem loved by literary giants! What i…

   The Five Secret Secrets of Long-established BusinessesUeno, Yanaka, Nipporidangocafe featuring Japanese-style sweetsv…
5. 
   • Shinise
   • Signature Foods
   • Column

   For over 300 years in Nihonbashi, we h…

   The Five Secret Secrets of Long-established BusinessesNihonbashi (bridge)pretextkatsuobushiBringing the best of Japan…
6. 
   • Shinise
   • Signature Foods

   this morning

   sukiyaki　Shinbashi, Shinagawa, Odaiba1880 (13th year of Meiji)sukiyaki　thin slices of beef, cooked with various veg…
7. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Don’t Call Me “Landlady”

   Kimono is an SDG costume. Unused cloth…

   Column: Don't call me the landlady!turfJapanese clothingobiclothing It's June and the rainy season i…
8. 
   • Shinise
   • Signature Foods
   • Column

   Sohonke Sarashina Horii, a soba restau…

   The Five Secret Secrets of Long-established BusinessesAzabu, Akasaka, Roppongitype of high quality sobaBringing the b…
9. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • News

   Miyamoto Unosuke Shoten] Tickets on ge…

   Unosuke Miyamoto ShotenAsakusa (department store)2023.06.07Miyamoto Unosuke Shoten] Tickets on general sale from 6/17…

「Shinise」Shop List

1. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisTaito-ward

   Tokiwa-do Thunder Stirrup Honpo

   Established in 1816 (13th year of Bunka-Bunka)Long-established shop that continues to make Asakusa's famous "Thunder …
2. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisShinjuku Ward

   Otsunoya Tamaya

   Founded in the first year of the Taisho era (1912)An innovative long-established shop that has led the world of Japan…
3. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisChuo Ward

   Eitaro Sohon Shokudo Nihonbashi Honten…

   Founded in the first year of Bunsei (1818).https://youtu.be/i1qgkUqG4DAThe Nihonbashi Main Store is filled with the r…
4. 
   • ShiniseSignature Foods
   • Tokyo MetropolisMinato Ward

   Paris Ogawaken Shimbashi Branch

   Founded in Meiji 38 (1905)The original Raisin Witch, loved across generationsWhen it comes to the “Original Raisin Wi…
5. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisChiyoda Ward

   Izumiya Tokyo Store, Kojimachi Main Br…

   Established in 1927 (Showa 2)Japan's first cookie shop that continues to preserve traditionA Western confectionery sh…
6. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo MetropolisTaito-ward

   Kibundō Main Store

   Founded in Meiji 23 (1890)For over 130 years beside Asakusa Kaminarimon. Ningyō-yaki passed down through a secret, in…

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