日本のよいものを世界へ

1. 
   • Shinise
   • Signature Foods
   • Column

   What is the story behind the “Ed…

   The Five Secret Secrets of Long-established BusinessesAsakusa (department store)weather loach (Misgurnus anguillicaud…
2. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column

   Founded by a “Brush Master”…

   The Five Secret Secrets of Long-established BusinessesNihonbashi (bridge)brushpaint brushBringing the best of Japan t…
3. 
   • Shinise
   • Signature Foods
   • Column
   • Reflections from the Proprietor of Sarashina Nunoya, Shibadaimon

   【第1回】蕎麦の実の殻を完全に取り除いて作る「江戸蕎麦」

   芝大門 更科布屋　店主の独り言芝江戸蕎麦田舎蕎麦蕎麦「天ぷら」「そば」「寿司」「うなぎ」は、江戸を代表する「食」と言わ…
4. 
   • Shinise
   • Traditional Japanese Sweets
   • Column

   A gem loved by literary giants! What i…

   The Five Secret Secrets of Long-established BusinessesUeno, Yanaka, Nipporidangocafe featuring Japanese-style sweetsv…
5. 
   • Shinise
   • Signature Foods
   • Column

   For over 300 years in Nihonbashi, we h…

   The Five Secret Secrets of Long-established BusinessesNihonbashi (bridge)pretextkatsuobushiBringing the best of Japan…
6. 
   • Shinise
   • Signature Foods

   this morning

   sukiyaki　Shinbashi, Shinagawa, Odaiba1880 (13th year of Meiji)sukiyaki　thin slices of beef, cooked with various veg…
7. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Don’t Call Me “Landlady”

   Kimono is an SDG costume. Unused cloth…

   Column: Don't call me the landlady!turfJapanese clothingobiclothing It's June and the rainy season i…
8. 
   • Shinise
   • Signature Foods
   • Column

   Sohonke Sarashina Horii, a soba restau…

   The Five Secret Secrets of Long-established BusinessesAzabu, Akasaka, Roppongitype of high quality sobaBringing the b…
9. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • News

   Miyamoto Unosuke Shoten] Tickets on ge…

   Unosuke Miyamoto ShotenAsakusa (department store)2023.06.07Miyamoto Unosuke Shoten] Tickets on general sale from 6/17…

「Shinise」Shop List

1. 
   • ShiniseSignature Foods
   • Tokyo MetropolisChuo Ward

   Isehiro Kyobashi Main Store

   Founded in Taisho 10 (1921)A traditional flavor grilled by veteran craftsmen using ubame oak binchotan charcoal.A lon…
2. 
   • ShiniseTimeless Essentials for Everyday Life
   • Kyoto PrefectureKyoto City

   竹とすだれ　西河

   暑い京都を涼しくする京竹工芸と京すだれの専門店八坂神社の石段のすぐ向かいにある「西河」は、190年以上続く老舗のすだれ専…
3. 
   • ShiniseSignature Foods
   • Tokyo MetropolisMinato Ward

   Tamuracho Kimuraya Honten

   Founded in Meiji 33 (1900)The famous banana cake loved by many cultural figuresA Western-style confectionery shop fou…
4. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo Metropolis

   Toranomon Choujiya

   Established in Kansei 10 (1798)Proposing a personal approach to everyday kimono wearChoujiya is located in a clean, m…
5. 
   • ShiniseSignature Foods
   • Tokyo MetropolisMinato Ward

   Azabu Shogetsudo

   Founded in the Taisho eraA long-established shop in Nishi-Azabu whose beautiful and delicious specialties win the hea…
6. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisChuo Ward

   Kimuraya Main Store

   Founded in Keio 4 (1868)Ningyoyaki shaped after Asakusa landmarks is a specialty of Nakamise StreetThe oldest ningyoy…

Shinise Videos

Shinise Festival

Prefectures