日本のよいものを世界へ

1. 
   • Shinise
   • Traditional Japanese Sweets
   • Column
   • Interview with a Shinise Proprietor

   With 670 years of history, yet unafrai…

   Japanese confectionerymanjuuGinza (shopping district in Tokyo)Founded in 1349, Shioze Sohonke invented Japanese-style…
2. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   To preserve traditional culture, we al…

   Nihonbashi (bridge)brushpaint brushBrushes and brushes are the behind-the-scenes helpers that support our daily lives…
3. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Interview with a Shinise Proprietor

   Selecting the best materials for each …

   Nihonbashi (bridge)brushpaint brushBrushes and brushes are the behind-the-scenes helpers that support our daily lives…
4. 
   • Shinise
   • Traditional Japanese Sweets
   • Column
   • Interview with a Shinise Proprietor

   The history is more than 670 years old…

   Ginza (shopping district in Tokyo)Japanese confectionerymanjuuFounded in 1349, Shioze Sohonke invented Japanese-style…
5. 
   • Shinise
   • Traditional Japanese Sweets
   • News

   Mamegen Azabujuban] “One-piece b…

   Mamegen Azabu Juban HontenAzabu, Akasaka, Roppongi2023.06.30Mamegen Azabujuban] "One-piece box gift" is now on sale a…
6. 
   • Shinise
   • Signature Foods
   • Column
   • Seasonal Ways of Living

   When is the day of the Ox in 2023? Wha…

   Adult Manners CourseSeasonal way of lifeday of the ox (esp. in midsummer or midwinter)day of the ox in midsummer (dur…
7. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column
   • Don’t Call Me “Landlady”

   Tips for enjoying “summer kimono…

   Column: Don't call me the landlady!turfsummer kimonoOjiya shrinkage(silk) gauzesilk gauze (esp. used in light clothin…
8. 
   • Shinise
   • Signature Foods
   • News

   Shinbashi Tamakiya] Started “202…

   Shinbashi TamakiyaShinbashi, Shinagawa, Odaiba2023.06.22Shinbashi Tamakiya] Started "2023 Ochugen Special" at online …
9. 
   • Shinise
   • Timeless Essentials for Everyday Life
   • Column

   Edo Bekko-ya” continues to deal …

   The Five Secret Secrets of Long-established BusinessesRyogoku/Kameidotraditional crafttype of tortoiseshell (shell) t…

「Shinise」Shop List

1. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisTaito-ward

   Ryushotei Nishimura

   Founded in Ansei 1 (1854)The original chestnut steamed yokan, loved for over 160 years since the Edo period.As soon a…
2. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisShinjuku Ward

   Otsunoya Tamaya

   Founded in the first year of the Taisho era (1912)An innovative long-established shop that has led the world of Japan…
3. 
   • ShiniseSignature Foods
   • Tokyo MetropolisMinato Ward

   Shinbashi Tamakiya

   Founded in Tenmei 2 (1782)A simmered seafood and simmered bean shop that has delivered the same delicious taste for t…
4. 
   • ShiniseTraditional Japanese Sweets
   • Tokyo MetropolisTaito-ward

   Tokiwa-do Thunder Stirrup Honpo

   Established in 1816 (13th year of Bunka-Bunka)Long-established shop that continues to make Asakusa's famous "Thunder …
5. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo MetropolisTaito-ward

   Keishindo Inazaki Hyogu Shop

   Founded in Tenpō 8 (1837)Bringing life to hyōgu through techniques passed down since the Edo periodA hyōgu shop that …
6. 
   • ShiniseTimeless Essentials for Everyday Life
   • Tokyo MetropolisChuo Ward

   Shirakiya Denbei

   Founded in 1830 (the first year of the Tenpō era)https://youtu.be/GucKhVfbV4gAttracting attention as a sustainable SD…

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